When you just start a business, you might not know how to reach out to your foreign target audience, or you might not even don’t know how to create your own brand presence. This guide walks you through what real estate professionals need to prepare before approaching international or cross-cultural clients, especially in highly competitive markets.
STEP 1 → Clarify Your Brand Identity
Step 1 : Clarify Your Brand Identity With a Brand Strategist Consultant Your brand identity includes your logo, colour scheme, typography, brand voice, and imagery. When these elements are aligned, they create a cohesive and memorable brand presence that influences how people think and feel about your business.